The country singer, Jessie James Decker debuted her spring ‘bronzed collection’ campaign for her brand Kittenish on Thursday.
Jessie James Decker has updated her Kittenish Instagram page with several new photos
The 34-year-old Dancing With The Stars contestant was dressed in a nude colored bikini and posed like a Victoria’s Secret model.
The 5ft1in model, who also modeled bikinis in March, was also seen in a black and white video dancing around in swimwear by a swimming pool.
‘You guys are going to want to get your hands on this collection…launching Thursday, the bronzed collection for swim 2023,’ she wrote in her caption.
She flaunted her 118-pound frame while appearing to be having the time of her life for the new ads.
Her long, highlighted hair was worn down, and she looked stunning in makeup for the photo shoot.
And the singer was wearing dainty gold jewelry, which was a nice touch.
The country music star then posted a video of herself inside the bedroom of the mansion she shares with husband Eric Decker.
The performer was seen filming herself as she walked around the room with hard wood floors while holding up her cell phone.
She was dressed in a beige bikini that emphasized her small tummy and toned legs.
The actress wore her hair down and wore light nude makeup with minimal jewelry.
Decker founded Kittenish in 2014, and she oversaw all of the designs, infusing her own southern style with a modern twist.
Kittenish opened its first brick and mortar store in Nashville, Tennessee, in 2019, and it has been a huge success.
This comes after the model revealed her ‘internal struggles’ in a candid message about her battle with anxiety and depression last year.
The Should Have Known Better star has opened up about her mental health issues in an emotional note posted on Instagram, admitting she’s spent several years suffering as her confidence and self-esteem plummeted while she also battled with her ‘body image’.
In the note, she wrote: ‘It’s up-and-down. There have been really beautiful, amazing moments but also some pretty low lows. The reason why I want to share this is because I think I got to a place where I was trying to hide my vulnerabilities because if I made everything look great all the time it would hide my internal struggles.’
She added: ‘I have a very blessed life with healthy children and an incredible loving rock of a husband. But I have definitely struggled these past couple years. My anxiety has gotten worse, my self-esteem, my confidence. It’s been a little worse lately where I just break down and cry. I have been battling some body image issues and I … probably always have.’
Jessie went on to say that she had some ‘family issues’ and struggled with internet trolling during that difficult time, which was so bad that she considered quitting music.
She wrote: ‘I’m ripped apart constantly on a daily basis which kills me a little every day and makes me wonder what my purpose in this business is and truthfully makes me consider quitting everything sometimes and disappear.’
The singer also revealed that having to cancel a tour due to COVID-19 sent her into another depression spiral.
Jessie, on the other hand, concluded by insisting that she wanted to share her problems in the hope that being honest would help her “heal through this.”
She added that she’s ‘working through it’ and insisted any follower going through similar issues should know they are ‘not alone’.